ABOL had a 240% increase in organic traffic and its social media audience tripled
- Customer ABOL - Associação Brasileira de Operadores Logísticos
- Year 2022
- Team Jogajunto
- Service Digital experiences
Together, we transformed ABOL's online presence
The Brazilian Association of Logistics Operators (ABOL) faced serious digital marketing challenges. The lack of a consistent visual identity, an outdated website, and the absence of a schedule to feed social media, website, and email marketing campaigns were hindering their growth and online engagement.
Our challenge, then, was to reposition ABOL's entire online presence.
Our solution
Together, we made ABOL's complete digital transformation.
We developed a cohesive visual and verbal identity, creating a strong and recognizable brand.
We modernized the technology and design of the website, adding new areas dedicated to events, news, legal bulletins, and monitoring the logistics condominiums market.
We implemented an on-page and off-page SEO strategy and created a rigorous schedule for generating and distributing content on the website and social media, including news, articles, and commemorative dates.
Together, we achieved sensational numbers
In just 12 months, the implemented strategies generated impressive results:
- 240.9% increase in website access.
- 97.3% approval by Google.
- 210% growth in Instagram audience and 111% on LinkedIn.
The mission was very well accomplished! The work carried out, with professionalism and care, allowed us to evolve together, reaching the level of quality that we achieved after exactly one year of activities."